Jon-Mark SabelLearning Ancient Greek: What to Expect After 1 Year Self-TaughtThinking of learning Ancient Greek? Here’s what to expect after a year if you’re learning on your own.Sep 6, 20204Sep 6, 20204
Jon-Mark SabelinThe StartupEthically Marketing a PlagueA dialogue about COVID-19, marketing in the midst of COVID-19, and how businesses should respond, based on their own standards.Mar 17, 2020Mar 17, 2020
Jon-Mark SabelinThe StartupAre We Nearing an AI Winter? Evaluating the AI Landscape Through PromisesAre we nearing an AI Winter? A less orthodox analysis.Dec 5, 2019Dec 5, 2019
Jon-Mark SabelOutside the Walls of DanomWithin the walls of Danom lies all of humanity, as far as they know.Oct 1, 2019Oct 1, 2019
Jon-Mark SabelHow Not to Do Fantasy Football AnalyticsFantasy football is a big deal, and the average fantasy player spends $400+ a year. Enter analytics. Or how not to do analytics.Aug 22, 2019Aug 22, 2019
Jon-Mark SabelBread and Circuses: How to Run an Ancient Roman Marketing CampaignAttract, convert, close, retain: the Roman emperors had this down. Of course, their approach might not be the most ethical.Mar 14, 2019Mar 14, 2019
Jon-Mark SabelWhy No One Converts on Your “Actionable Insights”Do certain phrases make your marketing positioning meaningless?Mar 5, 20191Mar 5, 20191
Jon-Mark SabelWhy Your Favorite Marketing Framework Probably Isn’t Scientific (and that’s okay)Frameworks are great. But they’re not scientific - and that changes how we should approach them.Feb 15, 2019Feb 15, 2019
Jon-Mark Sabel“Clean Meat” has a Marketing ProblemLab-grown meat is probably the future of food. And it has a serious marketing problem.Jan 2, 20191Jan 2, 20191
Jon-Mark SabelThe Actual History of B2B Marketing (no, it didn’t start with Gutenberg)Contrary to popular belief, B2B marketing didn’t start with Gutenberg. It’s much more recent. And there’s a lot we can learn from it.Oct 17, 2018Oct 17, 2018