Small Business Owners Don’t Know What Small Business Lawyers Do — And It’s Costing Them
What do small business lawyers do? How can small business owners use them to build their business? The answers come from knowing the difference between the two types of attorneys: fighters and builders.
If you ask most people what small business lawyers do, they will probably answer with some variant of: “sue people”, “say no to things”, “wear suits”, “go to court”, “charge a lot of money”, “argue”, and so on. And us lawyers have done little to provide more insight than that. And it’s killing small businesses.
When most people think of lawyers, they are generally thinking about litigators, who are the fighters of the legal world. They are mostly not thinking about transactional lawyers, who are the builders of the legal world and are strategic partners that can help business owners avoid disputes and seize opportunities. Because many business owners do not understand the role that builders play in their business, they are wasting money and risking their long-term success.
So let’s understand that difference between fighters and builders.
The Two Types of Lawyers: The Fighters and The Builders
When most people think of lawyers, they are thinking of the fighters. These are the lawyers that we know…