It’s an interesting and thought provoking article. But as I read through it’s principle’s, it struct me that this largely feels like the invention of a new buzzword (“the hive”) and a whole bunch of false associations between bees in a hive, ants and human beings. Bees and ants are single minded. They do what they do instinctively without much (or any?) consciousness or thought (e.g. they’re hard-coded). I’m not a bee or ant expert, but I don’t believe that a bee entering a hive is suddenly enlightened with the thoughts or collectively knowledge of all other bees in that hive. Is that what’s being suggested?