Dawn of a New SEO Age

Jordhy Ledesma
7 min readMay 15, 2015

Marketing and SEO Books — A great book selection for doing SEO in 2020

SEO 2020 is the keyword of choice for new SEOs looking for tips and tricks in this new era. Almost everything has changed in the SEO arena since the inception of the field. The biggest change in 2020 is the promotion of reputation as a key ranking signal. Ranking algorithms are getting more and more complex and now they include a diverse set of social ad authority signals. The key to winning in 2020 is to become an authority but, in order to do so, just must pick your niche very well. If you want to go straight to the checklist, click the image that follows:

1. On-Page SEO

1.1 Keyword Research

Try to find not only the best keywords but also the least competitive ones among the attractive pack. I recommend using Traffic Travis, Wordtracker, and the Adwords Keyword Planner for your daily duties.

1.2 Domain, Title & Meta Keywords

Even in the case of brandable domain names, consider getting one with your main keyword in it. This helps because most people will simply link to your website using your…

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