By contrast, what are the barriers to self-driving news? We’ve already seen that a lot of news consumers aren’t interested in being safely and reliably delivered to accurate news. Success in this case will be much easier: A robotic publisher only has to deliver content that’s emotionally engaging enough to earn a person’s readership for a few moments. That’s even easier to do if the publisher or distributor of the content doesn’t care if the story is true or not. Peter Thiel is on Facebook’s board of directors.