Josh WilkiePublish or Perish: Flexibility is key to staying relevant and profitable in today’s digital…As digital content has become more sophisticated, so have the users that consume it. For smartphone devices especially, polished…Oct 3, 2016Oct 3, 2016
Josh WilkiePushing vs Pulling: Authentic Messaging Fosters Community For E-book PublishersLast week, I opened up this article series on the costs and monetary value of distributing media on the cloud publishing platform (SaaS)…Sep 7, 2016Sep 7, 2016
Josh WilkiePaving the Way for E-books: How Embracing the SaaS Model for Publishers Can Increase Profits and…I want you to close your eyes for a moment and visualize our modern world of entertainment — mobile phones and laptops, every piece of…Aug 31, 2016Aug 31, 2016
Josh WilkieReading On TV? A Field TestBeing part of a lean startup team has its pros and cons. One pro in particular — the field testing of products in the early stages of…Jun 6, 2016Jun 6, 2016