It’s almost 2020, and that means we finally have answers to philosophical questions like: “If a tree falls in the forest and nobody is there to hear it, does it still make a noise?” and “If somebody eats food but didn’t post it on social media, did they still eat it?”

So, naturally, a vegan friend of mine posted his meal on social media:

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At first glance, all was well and good with the world...and then I noticed the bun.

I immediately inquired: Why was it burnt to a crisp? Was it forgotten in the oven? had my friend started…


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Photo by Rene Böhmer on Unsplash

As we become progressively immersed in the digital layer, tomorrow’s marketing campaigns will stand out if they manage to affect our real, non-digital, selves.

It first occurred to me when I was a student. I was walking through the campus of the University of Cape Town, desperately seeking a vending machine to satisfy my sudden craving for a Coke. Being a self-aware person, I realized that these cravings had recurred for the last 3 weeks.

So, without any previous affinity for Coke, I thought back to what had changed. Three weeks prior, I had run my first ever 10km race…


The world was shocked this week by news of Miley Cyrus’ performance at the MTV Music Awards. For those uninformed yuppies who do not know what transpired at the Awards, and who instead might have been indulging their empty selves with far less important news such as chemical warfare in Syria, here is a brief catch-up:

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As the ‘Spark-Up Nation’ continues to grow as an emerging leader in cannabis cultivation, a backdrop of hostility in the international arena continues to worsen. A unique opportunity therefore arises in the annual Cannabis Cup.

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Every year, cannabis cultivators from around the world enter their strains into the Cannabis Cup — the world’s foremost cannabis festival. While winning strains are judged along diverse criteria, one thing remains consistent: catchy names.

Sticky Icky, Haze, Pineapple Express, White Widow, Cheese, Northern Lights, AK-47, Grape Ape and Afghani Kush are just some of the names given to the world’s most popular strains.

It…

Josh Benjamin

ADHD can be medicated or shared with others, why choose the former?

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