Josh MuirheadPurchasing TriggersHave you ever planned to buy just one thing but discovered that free shipping is only available after spending a certain amount? So, you…2d ago2d ago
Josh MuirheadThe Makings of a Marketing TeamOver the past 20 years, there has been an explosion of marketing service providers. Solopreneurs, boutique agencies, and fractional CMOs…4d ago4d ago
Josh MuirheadFrom Parking Lots to Galleries: The Narrative in Used Goods Marketing.The marketing for used goods is, for the most part, rudimentary to awful, ranging from bad descriptions to poor images and widely varying…6d ago6d ago
Josh MuirheadThe Power of having a real communityMany brands claim to have a strong or vibrant (or some other verb) community. They point to their hundreds or millions of followers and…Aug 7Aug 7
Josh MuirheadDancing with PriceI love to nerd out over price strategy. It’s a dance. And like the tango, when done well, it can be poetry in motion. However, when done…Aug 2Aug 2
Josh MuirheadEye of the beholderGrowing up, I was taught to “never judge a book (or person) by its cover.”Jul 31Jul 31
Josh MuirheadOnce every four years.The 2024 Paris Olympic Games officially kicked off on July 26th (although a few events had occurred starting on July 24th). Millions of…Jul 29Jul 29
Josh MuirheadBuild in ResilienceWhether you are marketing a product or yourself, you will hear no far more often than yes. Resilience in the face of these “setbacks” will…Jul 26Jul 26
Josh MuirheadPerception Governs ActionFor years, I thought Toronto was suitable for walking but not biking. If I wanted to bike, I needed to move somewhere like Calgary or…Jul 19Jul 19