Josh MuirheadBuild in ResilienceWhether you are marketing a product or yourself, you will hear no far more often than yes. Resilience in the face of these “setbacks” will…2d ago2d ago
Josh MuirheadPerception Governs ActionFor years, I thought Toronto was suitable for walking but not biking. If I wanted to bike, I needed to move somewhere like Calgary or…Jul 19Jul 19
Josh MuirheadQuality or Quantity?Over the past two to three decades, there has been a singular push in marketing: Quantity over Quality. The thinking is simple:Jul 17Jul 17
Josh MuirheadWords Influence UsGetting off the train in the morning, I hear a brief announcement:Jul 15Jul 15
Josh Muirhead90-secondsNew research suggests the chemical process of emotion (i.e., laughing, crying, etc.) takes approximately 90 seconds. That’s it. Within this…Jul 12Jul 12
Josh MuirheadThe brilliance of the 16th and 17thNext week, Amazon will host its annual (or semi-annual) Prime Days on Tuesday, July 16th, and Wednesday, July 17th.Jul 10Jul 10
Josh MuirheadUrban vs. Suburban vs. RuralMarketing mainly focuses on urban consumers between 20 and 40 years of age. The thinking is simple: There are more people in the city, and…Jul 8Jul 8
Josh MuirheadIntention-Behavior GapSince its official declaration in 1999 and its expansion in 2011, Pride Month has been a symbol of hope for the LGBT community. Since then…Jul 5Jul 5
Josh MuirheadPrep TimeIt is recommended that you prepare for a meeting for at least 30 minutes and debrief/collect notes afterward for an additional 30 minutes…Jul 3Jul 3