Working in Digital strategies.
… of individual choice and freedom. Millions of us fiercely defend our right to make “free” choices, while we ignore how those choices are manipulated upstream by menus we didn’t choose in the first place.
… around a social media app — and the success of the company will not be based around app downloads. People simply don’t want new apps. They want new and compelling services from brands that are attractive enough to be shared with their friends.