Evoke Idea GroupWhy Good Design Matters for Your BusinessOver a 5-year study, McKinsey & Company, a global consulting firm,found that design-focused businesses outperformed their counterparts by…Dec 3, 2020Dec 3, 2020
Evoke Idea GroupTell Me More — The Impact of Storytelling on MarketingToday, people are so saturated with ads, videos, and more. Grabbing and keeping the attention of your audience is no easy task. In order…Mar 10, 2020Mar 10, 2020
Evoke Idea GroupDriving Organic Traffic to Your SiteWhen you think about your digital marketing campaign, SEO inevitably hits the top of your to-do list — for a number of solid reasons. The…Mar 10, 2020Mar 10, 2020
Evoke Idea GroupThe Power of Shareable ContentConsumers are becoming increasingly content-driven. Gone are the days when TV and radio ads or billboards by the roadside were the only…Mar 10, 2020Mar 10, 2020
Evoke Idea GroupIs Social Media Marketing Worth the Effort?Social media is everywhere. Just about all of your customers are on at least one of the social media platforms. That’s why many businesses…Feb 28, 2019Feb 28, 2019
Evoke Idea GroupMarketing, Advertising and Branding. Aren’t They All The Same?What is the difference between the Three Stooges? Or the Three Musketeers? Or the Three Amigos? What about the Three Little Pigs? Or the…Sep 4, 2018Sep 4, 2018
Evoke Idea GroupWhen Building Your Brand, Good Design is Your SuperpowerA brand is more than just a logo. If you have worked in marketing for even a short amount of time, you have likely heard this phrase on…Jun 25, 2018Jun 25, 2018
Evoke Idea GroupStorytelling Helps Brands Dive DeeperAdvertising that evokes emotion will always rank higher than information presented in a lackluster manner. Emotion sells. In fact, studies…Nov 27, 2017Nov 27, 2017
Evoke Idea GroupIs Ad Blindness Hindering Your Success?When you’ve been with a company for more than a couple of years, it can get to be pretty routine. The marketing might look cohesive, but…Nov 7, 2017Nov 7, 2017
Evoke Idea GroupCreate a Strong Brand Through ConsistencyHave you ever wondered what goes into creating a strong branding strategy? How are the top brands so easily recognized and remembered? If…Oct 4, 2017Oct 4, 2017
