Notes on UX.Live 2017

UX Crunch’s first conference in London

Earlier this year UX Crunch ran its first conference UX.Live in London. On offer were a selection of workshops and talks around User Experience, Service Design and System Thinking. This article summarises some thoughts on corporate innovation, business origami and internal collaboration.

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Corporate Innovation

Kicking off the conference Alberta Soranzo (Systems Thinking Director, Lloyds) reflected on innovation and the “Architecture of Talent”. She stated that once a company has figured out a process to deliver a service, it far too easy to stay within that and optimise for existing use cases only. Starting an innovation lab, or any other dedicated team is helpful to disrupt such existing processes. However, integration of such efforts with the business is key.

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Business Origami

In one of the fantastic workshops we were introduced to Business Origami a method to map out complex systems and business processes in a playful way, by Vincent Hudson (Executive Director, Service Design, HiveWorks). Working through the method it appeared to be very appropriate to consider and reflect on interactions between different parts of the business and think through the ecosystem of new services.

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Business Origami Workshop
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Internal Collaboration

In his inspiring talk “Designing Culture Change” David Bailey (Creative Director, BBC) described how the BBC defined and shared their design guidelines with the wider company. With BBC GEL the team created a platform to push for a more design-oriented culture. This means a user-centred approach in product development, emphasis of customer experience and consistent application of design principles across products and services. The platform provides a set of guidelines and templates that can be collaboratively extended by design, development and business.

Written by

UX Research & Design at #trlabs London, w/ brilliant data science & vis team. curious about UX, IA & design thinking. Posts solely reflect my personal opinion.

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