Co-founder of VCTRY.CO, a scrappy startup based in San Francisco.
Quirky systematically broke the cardinal rule of startups: iterate rapidly to build a product people love.
You see, a great designer starts with the whys. She conveys the principles behind her thinking and leaves you feeling like you understand the core values from which all her design decisions flow.
Simplicity is not just a fashion: it’s the future. Expect it to only continue.