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The Working Dead Live

Last week I spent all of my extra time finishing an essay on the future of work. I presented The Working Dead to a packed audience at FITC in Toronto on April 14, 2015. It was my first time talking about the #FutureOfWork, a topic that really interests me.

There is a perfect storm of culture, generations, and technology that is driving corporate change. Some companies are clinging desperately to old models and creating a Workpocalypse. Other are adapting and experimenting with new models in an attempt to attain Jobvana. In The Working Dead, I argue that work needs to change from being a fear-based hierarchical structure filled with control and paranoia to a purpose-driven, collaborative process of transparency and adaptation that can lead to greatness.

If you have 20 minutes to spare, you can read my article on Medium. If you have 45 minutes to spare, you can watch the entire presentation below. If you’d rather do your own research, you can always follow my Workpocalypse vs Jobvana Flipboard Magazine. Let me know what you think.

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Dump The Kool-Aid

Continuing the theme, sometimes the zombie we need to escape from is ourselves. In a personal take-down of our self-destructive work behaviour, Jason Lengstorf explains how we become assimilated into the Overkill Cult. We come to believe that long hours and short nights are the honourable path to success when research shows the exact opposite to be true. Limiting your work day to 8 hours and lengthening your sleep time to 8 hours can have a dramatically positive impact.

I expected to see less professional success in favor of better overall balance in my life — a sacrifice I was willing to make — instead I saw better productivity at work: my turn-around times went down and I was more consistently hitting my deadlines.

While this is only a sample of one, Jason’s story is still inspiring. “When I left the Overkill Cult, everything in my life improved,” he explains. His beard grew back (he had stress-induced alopecia), he lost some desk jockey weight, and he became more positive. Now he’s a self-professed digital nomad, writing and traveling the world. According to his Facebook page, he has spent the last 100 days living out of Airbnb listings, spending less money than the rent on his former apartment in Portland. Don’t say you can’t live the dream.

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What the H is That?

In his Logic+Emotion blog, David Armano described Hillary Clinton’s new logo as something “that looks partially inspired by Fed Ex, partially an “I’m with Stupid” T-Shirt and something from the 80s (not in a good way).”

With design literacy (or at least design literacy confidence) at an all-time high, armchair critics go out of their way to bash everything from the new Gap logo (2010) to the new Yahoo! logo (2013). But presidential politics in America take that judgment to a fevered pitch. When Hillary unveiled her run for President, she also launched her big H logo. “Some high-minded critics say it’s all wrong. The arrow’s direction and its Republican-minded red color, for starters, has raised alarm that she’s signaling an imminent political shift to the right,” writes Darren Samuelsohn for Politico.

He concedes that “campaigns are hardly won or lost on a logo. But political veterans say this remains a critical branding event — just think of the buzz surrounding Obama’s ‘O’ back in 2007.” And now there’s so much more than one letter. Overnight, graphic designer Rick Wolff created an entire font he calls “Hillvetica.” And shortly after that The Washington Post created a tool to use this joke font to make your own shareable art. Here’s mine:

Create your own Hillary Clinton slogan , using her ‘H’ typeface!

So when is an H just an H? Josh Schwerin, Clinton’s spokesman, sent this as his reply to the controversy, “We’ll leave it to others to read too far into our logo.” I’m sure the Hillary campaign is eager to poke that big, red arrow into other topics of discussion.

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INTERNE(x)T UNVERTISING* — or (x)* for short — is published sporadically and includes my best digital marketing finds on Medium, Zite, Feedly and other sources. Follow the Flipboard Magazine for these stories and more.