The Crux team is incredibly proud to announce we have graduated from the LAUNCH Incubator, ran by the one and only Jason Calacanis. It was an incredible 3 months that gave us insider knowledge and resources that can’t be found anywhere else.

We’d like to share…


Maximize the rate of learning by minimizing the time to try ideas.

There we were, sitting at Apple headquarters pitching our product to an exec in hopes of being featured in the App Store. We knew the problem we were solving was that groups currently lack tools built for communicating…


A reflection on the genuine goodness people possess within when asked to help.

All too often we go about our path being exposed to others who are willing to help us in the pursuit of our dreams, yet we sometimes seem to forget about the individual contributions they had on our achievements.

As a startup co-founder, I’ve come across countless people that have…

Juan Carlos Perez

I’m a product builder turned entrepreneur.

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