Juha Liikala

…consternation in late 2006, News Feed came to dominate the Facebook experience within a year or so. As Facebook grew, and began its march to advertising dominance, News Feed became the company’s primary source of data-driven advertising revenue. The company encouraged advertisers and publishers to game the News Feed algorithm so as to gain more followers and engagement. The explosion of mobile, with its feed-driven consumption model, only inflamed the feed’s power. By the time Facebook launched Instant Articles, a “platform” for publishers to deliver content dire…

You cannot fix Facebook without completely gutting its advertising-driven business model.

…anaging how they’re presenting their availability to the company at large is an unnecessary burden. Everyone’s status should be implicit: I’m trying to do my job, please respect my time and attention.

…ct. We had it early on during the design process, but then we turned it off and we never missed it. The moment it was gone, a burden was lifted and things calmed down around here.

Truth is, there are hardly any good reasons to know if someone’s available or away at any given moment. If you truly need something from someone, ask them. If they respond, then you have what you needed. If they don’t, it’s not because they’re ignoring you — it’s because they’re busy. Respect that! Assume people are focused on their own work.

…rsonal projects or have a good workout. I’ll wake up at 5:00am still so that I can do those things. I need to “move or make” something every day or I become restless and even irritable.

…on of factories has already decimated jobs in traditional manufacturing, and the rise of artificial intelligence is likely to extend this job destruction deep into the middle classes, with only the most caring, c…