Note: I originally wrote this post for our company blog, the Virtual Conferencing Blog. http://blog.maestroconference.com/how-we-continued-enable-collective-awakening/ Every week, I read the comments people leave for us after they’ve participated in an event on our platform. Albeit a good use of time, this exercise has proven to be a rollercoaster of emotion…

Here are some design inspirations and marketing ideas for B2C brands (though many of the ideas can be applied to B2Bs as well). I was responsible for conceiving and overseeing the design of the following Marketing materials: 1. Ad for Social Media-Based Contest to Generate UGC (User Generated Content): Also managed the production of the accompanying video to promote the contest:

When we first launched Jippidy back in 2009, we had nothing more than a catchy domain name and a mostly blank website. There was little content, and even less of a reason for people to visit our site. We were left with a typical Catch-22 dilemma — we didn’t have…

I’m sure you’ve seen Las Vegas’ most recent TV campaign — there’s the guy who locks himself out of his hotel room, resulting in a wild journey through the casinos, restaurants and nightlife of the Strip, only to wind up right back in front of his hotel room door the…

Despite TechCrunch’s insistence that the word “vacation” not exist in any startup environment unless you are operating across the pond, I believe that all work and no play makes Jack a dull boy. So when a good friend of mine invited me to serve as crew as he sailed The…