We redesigned the Nimiq user experience with a bold aspiration: Create the easiest, most convenient and most accessible cryptocurrency experience in existence.

The latest update introduces a variety of improvements and features for new and existing users alike. However, it is only the tip of the iceberg.

The current implementation remains a mix of old and new design language. The Safe, Nimiq’s browser-wallet, was updated but the actual new Safe is yet to be implemented — including features such as Cashlinks and donations. That being said, we are thrilled to present the massive improvements and some of the reasoning behind them.

Before we get started.

Blockchain and Cryptocurrency are complicated matters. Understanding them requires a significant amount of involvement, time and — to some extent —…

We have spent the last few weeks rethinking the Nimiq brand. This process brought our mission, vision, brand persona and core values to a point where we were able to develop a visual language. We’re proud to finally show you this visual language, and, along with that, we also want to share the process of how we got there.

The Process

First of all, we weren’t starting from scratch. Nearly two years of legacy can’t and shouldn’t be neglected when embarking on a significant brand update. We looked closely at everything that was out there, sat down with the team, and conducted…

Julian Bauer


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