Progressive Web App (PWA) Statistics 2024
Progressive Web Apps (PWAs) are a modern way of developing websites that bring together the best features of websites and mobile apps.
PWAs provide an app-like experience through web browsers, so there’s no need for users to download and install traditional mobile apps.
In 2024, these innovative web applications will continue to revolutionize the web experience for businesses and users, offering numerous advantages.
Key Statistics
- The PWA market is set to reach $10.44 billion by 2027.
- The travel industry sees a 3x increase in conversions with PWAs.
- Only 54K websites currently use PWAs.
- PWAs boost conversions by up to 50%.
- PWAs load in under 2 seconds, reducing bounce rates.
- PWAs improve user retention by up to 180%.
- Developing a PWA is 3–8 times cheaper than a native app.
- PWAs cater to over 6.3 billion smartphone users globally.
- PWAs offer offline access and push notifications for an enhanced user experience.
- PWAs have 60% fewer security vulnerabilities than native apps.
PWA Adoption and Usage Statistics
The use of Progressive Web Apps (PWAs) has been steadily increasing across industries and businesses.
According to a recent study by Emergent Research, the global market for PWAs was valued at $1.13 billion in 2019.
Analysts predict a significant growth rate, projecting the market value to reach $10.44 billion by 2027, indicating a strong adoption of PWAs.
PWAs are perfect for organizations wanting to improve their online presence. They work on any platform without app downloads, save money, and work offline too.
Data from BuiltWith reveals that as of October 2023, more than 54,097 customer websites are using PWAs.
Considering the vast number of websites available globally, PWAs still have immense potential for further adoption.
Various sectors, such as e-commerce, media, and travel, have recognized the effectiveness of PWAs in engaging users and boosting conversions.
It’s important to note that the current count of 54k PWAs is relatively low when compared to the 200 million active websites as of June 2023.
Progressive Web App Industry Statistics
Now we’ll examine the specific customers who can gain advantages from Progressive Web Apps (PWAs).
By analyzing statistics for different industries, we’ll discover valuable information on how various businesses and organizations can use PWAs to enhance their online presence and offer users a smooth and captivating experience.
PWA for Retail and E-Commerce Industry:
Source: builtwith.com
Shopify is a prominent player in the e-commerce industry, hosting an impressive number of over 6 million websites on its platform.
However, when it comes to adopting Progressive Web Apps (PWAs), the numbers are relatively low.
- For instance: Lancôme serves as an example. They implemented a PWA and saw a significant boost in their business. They experienced a 17% increase in conversions, meaning more website visitors made purchases, and a 15% increase in the average order value, indicating higher spending per customer.
PWA for the Travel and Tourism Industry:
Within the travel and tourism industry, Progressive Web Apps (PWAs) have significantly enhanced user engagement and improved overall experiences.
They provide convenience, allowing users to access travel information even without an internet connection, as well as personalized recommendations.
Studies show that PWAs can result in an 80% faster page loading time, leading to lower website abandonment rates.
- A great example comes from MakeMyTrip, a popular travel booking platform. They witnessed a remarkable threefold increase in conversion rates and a significant 160% increase in user sessions after introducing their PWA.
PWA for the Media and Entertainment Industry:
Progressive Web Apps (PWAs) offer improved content experiences, allowing users to enjoy features like offline access and push notifications for news updates, streaming services, and gaming platforms.
In terms of statistics, PWAs can reduce the time it takes to interact with content by a significant 88%.
- For instance, according to Business Adobe, Spotify are well-known music streaming platform. After implementing a PWA, they experienced a noteworthy 46% increase in their conversion rate, meaning more users turned into paying customers.
PWA for Financial Services Industry:
The financial services sector places utmost importance on security and speed. Progressive Web Apps (PWAs) have significant enhancements within this industry, improving both aspects.
PWAs can reduce the time it takes for users to interact with financial services by up to 50%, resulting in superior user experiences.
- For instance, as documented in a case study by Web.dev, The Washington Post, a renowned news publication, observed an impressive 88% reduction in their mobile site’s loading time after implementing a PWA. This remarkable improvement led to a noteworthy 23% increase in the number of mobile search users returning within seven days.
PWA for E-Learning Platforms
Progressive Web Apps (PWAs) empower e-learning platforms to provide interactive and captivating learning experiences.
Users can access course materials offline, track their progress in real-time, and receive push notifications to stay updated.
- For example: Udemy, a well-known online learning platform, witnessed a significant surge in user engagement after implementing a PWA. They observed an impressive 40% decrease in bounce rates, indicating that more individuals remained on their site and explored the available learning resources.
PWA for Software Companies
Progressive Web Apps (PWAs) offer software companies and SaaS providers the opportunity to deliver their products as web applications, enabling accessibility across multiple devices and platforms without the need for separate installations.
For instance, Facebook saw a notable 70% increase in user engagement after introducing its PWA. This resulted in users spending more time on the platform and actively interacting with its features.
These statistics demonstrate the positive impact that PWAs have had across diverse industries.
PWA Performance Statistics
Progressive Web Apps (PWAs) exhibit impressive loading speed and overall performance, as indicated by PWA Performance Statistics, in comparison to native apps.
PWAs are built with a fundamental principle called progressive enhancement.
This ensures that when you revisit a PWA, it loads instantly. By utilizing the device’s cache, it reduces the amount of data required for a quick response to your actions.
The use of PWAs can lead to remarkable improvements in page speed, making them up to 10 times faster.
Several companies have successfully implemented PWAs, achieving exceptional speed on their apps, resulting in higher customer satisfaction and conversion rates, as shown by PWA stats.
Here are some examples:
TheTechBrain AI: In collaboration with VisionVix, a UK-based artificial intelligence company, they created an exceptional Progressive Web App (PWA). This collaboration resulted in a high-speed PWA that significantly reduces data consumption during transactions by up to 80%.
steps on how to install a PWA on your phone in Chrome Browser
- Open the Chrome Browser on your phone.
- Navigate to the website that you want to install as a PWA.
- A pop-up message will automatically appear, suggesting to “Add [website/app name] to the Home screen.”
- Tap the “Add” or “Install” button on the pop-up message.
- The PWA will now appear as an app-like icon on your home screen.
AliExpress: After adopting a PWA, AliExpress witnessed a doubling in conversions. Their pages now load in less than 5 seconds, even on slower network connections.
Twitter Lite: Twitter’s PWA offers a fast and responsive user experience, with an average load time of under 3 seconds. Additionally, it occupies minimal device storage compared to the native app.
MyBio.social, a UK startup, achieved outstanding results with their Progressive Web App (PWA) for desktop users developed by VisionVix. In just a week, they experienced a 40% increase in user sessions and a significant 25% boost in user impressions.
steps on how to install a PWA on your Desktop in Chrome Browser
- Open the Chrome browser on your desktop.
- Visit the website or web application you want to install as a PWA.
- Look for a small icon in the address bar that resembles a desktop computer with a downward arrow.
- Click on that icon.
- Confirm the installation by clicking “Install” or “Add” in the prompt.
- The PWA will be installed on your desktop, creating an icon for easy access.
Flipkart: The popular Indian e-commerce platform experienced a threefold increase in time spent on the site after launching its PWA. Faster page load times were also instrumental in a 70% boost in conversion rates.
Why You Should Choose VisionVix to Create Your Own PWA
When it comes to the development of web apps and Progressive Web Apps (PWAs), VisionVix stands out as an excellent choice for businesses.
It offers different advantages of PWAs like cross-platform compatibility, offline functionality, and the ability to deliver push notifications.
Here’s why VisionVix is the ideal choice for you:
- Expertise: Extensive experience ensures top-notch web app and PWA development.
- Compatibility: Enjoy seamless functionality across Android, iOS, and Desktop platforms.
- Offline Accessibility: Stay connected even in low-connectivity scenarios with our advanced offline technologies.
- Comprehensive Services: From AI tools to API implementation, offering a complete range of services.
- App Store Deployment: Transform your PWAs into APK files with distribution on the Google Play Store and Apple App Store.
VisionVix specializes in creating PWAs using frameworks like React, Angular, or Vue.js. Instead of you having to create the PWA yourself, VisionVix takes care of the entire development process.
PWA Mobile User Statistics
Only a small number of websites (around 54,097) are currently using Progressive Web Apps (PWAs), leaving a vast market untapped.
Statista reports that there are over 6.3 billion smartphone users globally, creating a huge demand for mobile-friendly devices.
By adopting PWAs, businesses can optimize their web presence and target this growing market of smartphone users.
This presents a significant opportunity for businesses to cater to a large audience that seeks optimized experiences across different devices.
PWAs play a vital role in enhancing the mobile user experience by providing fast, reliable, and engaging web experiences that closely resemble native apps.
To know more about companies using PWAs, you can visit PWAstats.com. This website offers a list of companies that have achieved great success by implementing it.
Here are some examples:
- Introducing a web app feature for mobile users had a remarkable impact on Rakuten 24, a Japanese company, as they experienced an impressive 450% increase in visitor retention within just one month.
- According to Web.dev, Mynet, a well-known brand, significantly improved their mobile web experience by four times the speed using an AMP-based Progressive Web App (PWA). As a result, Mynet witnessed a notable 25% increase in revenue.
- MyBio.social, a BioLink software, previously had an average loading time of 10 seconds for their mobile website. However, after implementing a PWA, the loading time was reduced to just 2 seconds. This represents a significant improvement of 80% in loading speed.
PWA User Experience Statistics
PWA User Experience Statistics presents fascinating insights on how to create fast and seamless user experiences through PWAs.
PWAs are designed to provide users with an excellent experience by employing techniques like caching, which enables websites to load faster and ensures smooth transitions between pages.
A notable advantage of PWAs is their ability to work even offline! These features contribute to increased user satisfaction and engagement when using PWAs.
According to Statista’s 2023 survey, there is a direct correlation between longer website loading times and higher user abandonment rates, especially when loading times approach the 5-second mark.
Here are a few examples:
BrowserStack reports that around 40% of website visitors tend to leave a site if it takes more than 3 seconds to load. PWAs, on the other hand, have demonstrated an average loading time of less than 2 seconds, providing users with a fast and smooth experience.
A case study conducted by Simicart on Pinterest’s PWA implementation showed a 40% increase in time spent on the site and a 44% increase in user-generated ad revenue.
Optimizing the customer journey with PWAs leads to higher conversion rates and increased customer loyalty for businesses.
PWA Cost-effectiveness Statistics
PWA Cost-effectiveness Statistics provide valuable insights into the cost savings and financial benefits associated with adopting Progressive Web Apps (PWAs) instead of native apps.
On average, developing a PWA can be 3–8 times cheaper, and in some cases even 10–15 times cheaper, compared to native apps. For example, creating a native app from scratch may cost between $10,000 to $150,000, while PWAs typically range from $2,000 to $20,000 in development costs.
Due to their cost efficiency, PWAs present an attractive alternative for businesses operating within limited financial resources.
Let’s take a look at a couple of examples:
Games 223 partnered with VisionVix to develop and implement a Progressive Web App (PWA) for their arcade games. This strategic decision aimed to enhance the user experience and streamline accessibility across desktop and mobile platforms.
Within just a few months of launching the PWA, Games 223 experienced a 50% increase in user engagement and a 30% reduction in bounce rates.
In another case study, Web.dev examined the implementation of a PWA by Alibaba, a major e-commerce platform. The study revealed a significant 76% increase in conversions across different browsers after the PWA was implemented. As a result of their PWA strategy, Alibaba achieved substantial cost savings of approximately $15 million per year.
PWAs boost ROI with better user engagement, higher conversions, and cost savings.
PWA Security and Updates Statistics
PWAs place a strong emphasis on security by utilizing the HTTPS protocol, which ensures secure communication between users and the app.
In addition, they leverage service workers to provide offline access and safeguard against data breaches. PWAs also offer the advantage of easy updates and maintenance.
- Security: A study conducted by Google reveals that PWAs have 60% fewer security vulnerabilities compared to native apps, making them a more secure option for businesses.
- Automatic Updates: Research indicates that around 57% of users appreciate the automatic update feature of PWAs. It guarantees that they always have access to the latest features and security patches without the need for manual intervention.
- Costs: According to Gartner, businesses can save up to 90% on development and maintenance costs by choosing PWAs instead of native apps.
- User Experience: A survey highlights that 70% of users prefer PWAs over traditional apps due to their fast-loading capabilities, user-friendly nature, and ability to work offline.
Future Trends and Predictions for PWAs
In the midst of a rapidly changing technological landscape, PWAs are expected to experience significant growth and widespread adoption.
With over 200 million active websites on the internet, a substantial number of these websites are likely to embrace PWAs to enhance their user experiences, improve performance, and leverage the benefits of cross-platform compatibility.
The rising popularity of PWAs in different sectors highlights their transformative impact on web and mobile app development.
Frequently Asked Questions (FAQS)
Q: What is the expected growth rate of PWAs in 2024?
Industry experts predict that PWAs will see a growth rate of around 25% to 30% annually in 2024.
Q: How do PWAs compare to native apps in terms of user engagement?
Studies have found that PWAs can achieve up to 50% higher conversion rates and longer average session durations compared to native apps, indicating stronger user engagement.
Q: Can a Progressive Web App help improve website performance?
Absolutely! PWAs are specifically designed to load faster, typically 2–5 times quicker than native apps. This enhanced performance can lead to reduced bounce rates and an overall better user experience.
Q: What impact can PWAs have on user retention?
Businesses that adopt PWAs have reported higher user retention rates, with some experiencing an improvement of up to 180%. Features like push notifications and the ability to add the app to the home screen contribute to increased user engagement and retention.
