Some of my favorite “mission statements”

Julia Wu
Julia Wu
Aug 18, 2018 · 2 min read

I am a fan of mission and value statements — I collect the ones I like and draft my own to read every day. The following have consistently inspired me over the past year, reminding me that I can stay starry-eyed and shape my reality with empowering thoughts. Some of the Chinese versions can bring out more of an epic/poetic taste.

Think Different (Apple) — 不同凡想

Here’s to the crazy ones, the misfits, the rebels, the troublemakers.
这是一群疯狂的家伙,一群特立独行,惹是生非的人。

The round peg in the square holes. The ones who see things differently.
他们就像是方形洞里的圆头钉子,他们用与众人不同的眼光看待问题

They are not found of rules. And they have no respect for the status quo.
他们不喜欢墨守成规,他们也不愿安于现状

You can quote them, disagree with them, glorify or vilify them. But the only thing you can’t do is ignore them.
你可以质疑他们,不同意他们,赞美他们或者毁谤他们,但你唯一不能做的是漠视他们

Because they changed the things, they push the human race forward.
因为他们改变了现实,他们推动人类前进

And while some may see them as the crazy ones, we see genius.
或许他们是别人眼里的疯子,但我们称他们为天才

Because the people who are crazy enough to think they can change the world, and the ones who do.
因为只有那些疯狂到确信他们能够改变世界的人,才确实做到了

(中文翻译摘自https://www.douban.com/note/503831996/


小米(Xiaomi):

我们的征途是星辰大海。

Our path ahead is in the galaxy and stars.

永远相信美好的事情即将发生。

Forever believing that wonderful things are about to happen.


Steve Jobs in 1995:

When you grow up you tend to get told the world is the way it is and you’re life is just to live your life inside the world.

你在成长过程中,会有人告诉你,世事险恶。做人就该平淡的活在现实中。

Try not to bash into the walls too much. Try to have a nice family, have fun, save a little money.

尽量不要反抗。去建立一个美好的家庭,享受生活,多省点钱。

That’s a very limited life.

这是非常局限性的生活。

Life can be much broader once you discover one simple fact: Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use.

当你发现这样一个简单的事实,生活会无限扩展 — —那就是你身边一切被你称之为生活的事物,都是一些不一定比你聪慧的人创造的。所以你可以改变这一切。你可以做出自己的影响。你可以凭自己的双手创造出给予别人福祉的事物。

Once you learn that, you’ll never be the same again.

一旦你意识到这些,你会永远改变自己。

(部分中文翻译摘自https://zhidao.baidu.com/question/1689929546742039268.html)


What are some of your favorites? Leave or comment or shoot me a message — I’m always looking for good thoughts to collect.

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