Julie BrowninProject Product7 Steps You Can’t Skip When Planning a Sales KickoffThe end of the year is fast approaching, which can be stressful because, before you know it, it’s SKO season. Eeek! 🙀Nov 8, 20231Nov 8, 20231
Julie BrowninProject Product8 Ways to Set Up Your New PMM Team for SuccessTake this scenario. You started a new job. You are leading the product marketing (PMM) function. Luckily, you have one or two people on…Oct 26, 2023Oct 26, 2023
Julie BrowninProject Product5 Points to Keep in Mind for Your Product Marketing PortfolioRecently, there was a fantastic question on Sharebird that I responded to, and I thought it deemed its own article as it is a very critical…Jul 13, 2023Jul 13, 2023
Julie BrowninProject ProductHow to Transition into a Product Marketing RoleI recently saw a great question on Sharebird about how a junior digital marketer can stand out as a candidate for a product marketing…May 17, 2023May 17, 2023
Julie BrowninProject ProductWhere Product Marketing Should Sit In Your Org.Where should product marketing (PMM) report in an organization? More specifically, where should PMM sit in a tech/software-as-a-service…Mar 7, 20232Mar 7, 20232
Julie BrowninProject ProductHow to Write a Product Marketing CharterWhen establishing a new team or function at an organization, it is best to define it, but how can you do that easily?Jan 31, 2023Jan 31, 2023
Julie BrowninProject Product6 Keys to a Successful Competitive Intel ProgramOver the years as a product marketer, I have built many, many competitive intelligence (CI) programs and have come to learn what makes or…Jan 17, 2023Jan 17, 2023
Julie BrowninProject ProductLooking for a Product Job? 14 Sites You’ll Want to Bookmark.🔖Life is undoubtedly a winding, twisting rollercoaster with ups and downs. The Great Recession. The COVID-19 Pandemic. The weekly tech…Oct 31, 20221Oct 31, 20221
Julie BrowninProject ProductThe Power of a Message House for Product Marketers — Part 2Out of the articles I’ve written on Medium, The Power of a Message House for Product Marketers is by far the most popular. Given its…Aug 7, 20222Aug 7, 20222
Julie BrowninProject Product5 Reasons Product Marketing is Primed to Own Pricing & PackagingI’ve had the opportunity to work for a number of different companies from very small to very large organizations and everything in between…Jun 14, 2022Jun 14, 2022