Julie T. EwaldHow to talk to your clients about COVID-19: Crisis communications for B2B brandsWith the current COVID-19 global pandemic, many businesses are wrestling with what to say to their clients. Maybe this will help.Mar 17, 2020Mar 17, 2020
Julie T. EwaldThe truth about developing a content strategy for your clientsWhen it comes to developing a content strategy for their clients, many marketers and business consultants are biting off more than they…Jan 29, 2019Jan 29, 2019
Julie T. Ewald8 Pieces of a Successful Blog PostA potential client reached out to the Impressa Solutions team because he needed some blog posts. To be frank, blog posts alone were not…Jan 27, 20191Jan 27, 20191
Julie T. EwaldOMG! Viral Marketing isn’t Really a Thing!A client dumped us a few summers ago. After a very warm working relationship over several months, I received a very cold email out of the…Jan 27, 2019Jan 27, 2019