Could This Be The Future of Retail?

From warehouses to meeting places. From transactions to conversations.

To me advertising (when done right) still has a role to play in helping brands reach out to the right people, to communicate their values, thinking & solutions (products) and then inviting them to engage. If it is a match.

Maybe advertising (a redefined non-disruptive version of it) can still be the means to connect the two…

How to Build a Brand in an Eye-ball Obsessed World?

Don’t Disrupt. Focus on Adding Value to the Lives of the People You Want to Engage With.