Oh Jeez. This article is in perfect timing to me just finished watching Ex-Machina last night. Eery but cool. I mean Facebook is really doing a great job at serving me ads and content that is relevant to me. AI provides a scalable way for companies to target individuals which are really a conglomerate of groups or individual archetypes. Same human behavior for years…different mode of delivery. AI is the digital sales person knocking door to door sellling the vacuum cleaner except the door of those homes happen to be Facebook for oh 1 billion people. Let see how far we can go down this Rabbit hole.

Great Read Francesco.