Justin Roff-Marsh

Founder: Ballistix. Developer: Sales Process Engineering. TOC expert. Author: The Machine. Tennis player, skiier. Gym junkie.

Medium member since August 2018

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Justin Roff-Marsh

Jul 26 · 1 min read

Height-safety supplier grows sales 150% in 2.5 years! “The business has grown and I’ve grown personally.”

Guy Pearce knew that he had to grow.

He’d been in business for 20 years but for the last 15, Height Dynamics’ sales effort…

Justin Roff-Marsh

Jun 30 · 4 min read

Face-to-face visits: when the obvious conclusion is the wrong one!

Justin Roff-Marsh

Jun 14 · 2 min read

Industrial supplier grows 26% in 10 months. Still growing!

Felipe Ruanova purchased The Machine after seeing an ad in an industrial periodical.

He read the book in two days and then got to worrying about how our two organizations could work together. The…

Justin Roff-Marsh

Jun 2 · 4 min read

Why you probably want fewer than 30% of your leads to be “inbound”

A number of Marketing folks would have you believe that inbound leads (or sales opportunities) are superior to outbound.

(They generally are.)

Justin Roff-Marsh

Mar 19 · 1 min read

$15m automotive service provider moves sales inside. Grows monthly bookings by 24% in 12 months!

Team Quality Services allows manufacturers of automotive components (think seats or wiper assemblies) to purchase the capacity of assembly-plant-based Quality…