Jessica Vionas-SingerinSmartBug MediaWhy Choose HubSpot vs. Mailchimp?Mailchimp is a great, easy-to-use platform for email and digital marketing efforts. For numerous small businesses, it offers all of the…Mar 2, 2021Mar 2, 2021
Jessica Vionas-SingerinSmartBug MediaWhy CRM Implementations FailA customer relationship management (CRM) system is a foundational piece of all sales efforts (and marketing too). I have been at different…Feb 1, 2021Feb 1, 2021
Jessica Vionas-SingerinSmartBug Media3 Ways to Use New HubSpot Custom ObjectsOut of the box, HubSpot comes with four object types: Contacts, Companies, Deals, and Tickets. This covers everything small companies…Jan 5, 2021Jan 5, 2021
Jessica Vionas-SingerinSmartBug MediaUnderstanding the New HubSpot Workflow FeaturesWorkflows are my favorite part of HubSpot, and new HubSpot workflow features are like Christmas morning for me!* Today, I’m excited to…Sep 21, 2020Sep 21, 2020
Jessica Vionas-SingerinSmartBug MediaHow to Roll Back Closed Lost Opportunities to MQLs in HubSpotMarketing works hard to get marketing qualified leads (MQLs), and all of the effort is worth it when they turn into opportunities. We did…Jul 3, 2020Jul 3, 2020
Jessica Vionas-SingerinSmartBug MediaRoadmap to Creating a Webinar Program from the Ground UpWebinars are one of the best ways to generate quality leads, according to 73 percent of marketing and sales leaders polled by…Apr 3, 2020Apr 3, 2020
Jessica Vionas-SingerinSmartBug Media20 Ideas for Promoting Webinars Before, During, and After the EventPromoting your company’s webinars is absolutely essential for making sure they are successful. A lot of time and work goes into contacting…Dec 18, 2019Dec 18, 2019
Jessica Vionas-SingerinSmartBug Media3 Types of Webinars to Host and How to Use EachSo far in this blog series, we’ve covered the 5 R’s of putting together a webinar and tactics to increase your attendance rate.Oct 24, 2019Oct 24, 2019
Jessica Vionas-SingerinSmartBug MediaThe 5 R’s of How to Create and Launch a WebinarI remember the first time I was really involved in putting a webinar together. My boss was running around like a chicken with its head cut…Oct 10, 2019Oct 10, 2019
Jessica Vionas-SingerinSmartBug MediaInbound Marketing for Genomics CompaniesThe modern era of genetics was arguably kicked off when Watson and Crick discovered the DNA double-helix in 1953, but who would have…Sep 24, 2019Sep 24, 2019