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Jason Weingarten
Jason Weingarten

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Published in Subconscious Ventures

·Feb 8, 2022

Why we invested in Aramid

This week we publicly disclosed our investment in Aramid, makers of SmartCert. The company provides a supplier collaboration platform that streamlines the processes by which companies prepare, manage and share quality certifications. Global industries ranging from aerospace to medical to clothing require suppliers to certify in writing that every shipment…

Startup

2 min read

Why we invested in Aramid
Why we invested in Aramid
Startup

2 min read


Published in Subconscious Ventures

·Jan 14, 2022

New, Dedicated Fund for Founders

Late last summer I was feeling very fortunate. The small angel investments that Jon DeLuca and I made jointly in startups were making a visible impact. Our goal was to be one of the first checks and believers into humble and relentless founders. …

Venture Capital

3 min read

New, Dedicated Fund for Founders
New, Dedicated Fund for Founders
Venture Capital

3 min read


Published in Subconscious Ventures

·Jan 10, 2022

Strategic Planning Framework for Startups

I love Mike Tyson’s quote as it relates to startups. Startups that have a plan, even if it’s short-term, will often face adversity. Your new hire decided to leave pushing timelines back The investment hasn’t yet come through enabling you to fund certain operations The marketing that you expected to…

Startup

3 min read

Strategic Planning Framework for Startups
Strategic Planning Framework for Startups
Startup

3 min read


Published in Subconscious Ventures

·Sep 28, 2021

Why we invested in MVMNT

This week we publicly disclosed our investment in MVMNT. The company helps shippers and carriers manage the full shipment lifecycle via one end-to-end platform. Chicago has a rich history of success in logistics with companies like Coyote, Echo, CH Robinson and newer folks in the tech space like Project44 and…

Startup

3 min read

Why we invested in MVMNT
Why we invested in MVMNT
Startup

3 min read


Published in Subconscious Ventures

·Jun 2, 2021

Monthly Investor Updates

While we’ve only announced one investment at the time of this post, Subconscious Ventures has made 5 investments in startups with a 6th happening in the next week. Since our founding, that’s basically an investment every 6 weeks. One trend I have observed in this portfolio is that I can…

Startup

4 min read

Monthly Investor Updates
Monthly Investor Updates
Startup

4 min read


Published in Subconscious Ventures

·Feb 15, 2021

Don’t Outsource Learning

The early stages going from zero to one are so complex and tricky. You have an insight or an opinion that you believe to be true. Getting that insight into action can be daunting. There are SO many things to do. Even in a business that’s pretty straightforward like SaaS…

Entrepreneurship

3 min read

Don’t Outsource Learning
Don’t Outsource Learning
Entrepreneurship

3 min read


Published in Subconscious Ventures

·Dec 21, 2020

Like it or not - CEO’s are Chief Customer Officers

Several years ago I was in Europe for an event we held for Yello customers in EMEA. I was walking back to my hotel after dinner when I learned of an issue one of our large enterprise accounts was having with a critical integration. It was after 5pm eastern on…

Venture Capital

5 min read

Like it or not - CEO’s are Chief Customer Officers
Like it or not - CEO’s are Chief Customer Officers
Venture Capital

5 min read


Published in Subconscious Ventures

·Nov 30, 2020

Why we invested in EarlyBird

Last week we publicly disclosed our first venture investment of our fund in EarlyBird. Their mission is to simplify investing and elevate gifting to enable a brighter financial future for the next generation. …

Venture Capital

2 min read

Why we invested in EarlyBird
Why we invested in EarlyBird
Venture Capital

2 min read


Published in Subconscious Ventures

·Nov 12, 2020

Working Harder Won’t Always Work

When we think about the folklore of startups that had tremendous success, we hear or read how their founding teams would pull all-nighters coding to get a release into production. This was life or death and the team needed: the flow to work to pitch investors on demo day a…

Venture Capital

3 min read

Working Harder Won’t Always Work
Working Harder Won’t Always Work
Venture Capital

3 min read


Published in Subconscious Ventures

·Oct 28, 2020

I know you love your features, but…

It took me 15 years to learn the difference between features and value. As a product-focused and customer-obsessed founder, each feature you release isn’t just something that you can check off on an RFP, it’s something you created out of absolutely nothing. It’s a smile for your customers, something the…

Startup

2 min read

I know you love your features, but…
I know you love your features, but…
Startup

2 min read

Jason Weingarten

Jason Weingarten

83 Followers

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