random photo on the internet

or how to find a unicorn

Over the course of my career, I’ve been an engineer (front and back), a designer, (UX and visual) a product developer, an engineering manager, a founder, and any multiple combinations of these simultaneously. The hardest part of any of these roles: finding good people to build with.

Most startups start off with 2 people: a tech cofounder and a non-tech cofounder. The tech cofounder is a unicorn. Finding a unicorn requires a plan. I have established a plan which helps define the 6 characteristics necessary to find a tech cofounder. So, here it goes…

Developers have many job options. They…

a random background by jzazove

Performance is, and will always be, the #1 Priority

It goes without saying that performance matters. Getting your website (mobile or desktop) to load under 1000ms is an absolute requirement. If you need data to support this statement, I would reference Breaking the 1000ms Time by Ilya Grigorik at Google and Jakob Nielsen’s usability statistics about response times.

The iPhone embedded this philosophy into their apps with the notion of a launch image. The launch image is a static PNG that is the first thing a user sees at the time of your application load. From the Apple iOS Human Interface Guidelines, there is a simple and clear recommendation:

“Bootstrap” Bill Turner (Stellan Skarsgard) in Pirates of the Caribbean: At World’s End© Disney Enterprises, Inc. All Rights Reserved.

Back in late 2011, some Twitter (now-ex) employees released Bootstrap which, in their words, is a “front-end framework for faster and easier web development.” I can vouch for it, this is true.

To the end-user, Bootstrap looks great because it’s simple. Everyone likes design they understand immediately. That said, that is not the best part of it. There are many projects that look great.

The ulimate success of Twitter’s Bootstrap was the standardization of HTML syntax. This HTML syntax targeted the most commonly used collection of HTML elements (tables, forms, etc) and got everyone to write them the same.


Jonathan Zazove

designer + engineer

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