Magento vs WooCommerce- Let’s know which one is more efficient?

Each day trends in eCommerce are advancing. Irrespective of managing physical or virtual entities eCommerce has grown to become one of the largely demanded sectors. Therefore, businesses are sincerely planning to develop websites to meet the business promotion needs. With the burgeoning demand for everything going online, eCommerce demand is also mounting. But to build the best E-Commerce website, there is a need to choose the best online platform. With so many options available it ‘s hard to figure out which shopping cart software best meets your needs.

So, in this post, I have compared Magento and WooCommerce. Whom should you approach a Best Magento Development Company first or WooCommerce developer? Which is the platform is more flexible? Who have the most innovative features? And crucially, makes the most money?

An Introduction to Magento

Magento is a modern open source eCommerce platform created in PHP. It provides best website solutions to retailers and branded manufacturers across B2C and B2B industries to amalgamate digital and shopping experience. It has developed a strong cloud-based solutions for retail associates and other technologies.

Magento has rich and out of box features which are combined with a global Eco system of expert developers to develop turnkey extensions. It provides users a complete solution that accompanies to the business needs of the users. More than 240,000 sites worldwide trust Magento to power their online stores.

Here are some of its highlighted features:

(A) It has the enterprise-class features that help to meet the need of eCommerce platform.

- Maintain back-end workflows

- Open Architecture and supported by number of extensions

- Network of partners and certified developers

(B) Commerce Order Management Suite is the core of omnichannel fulfillment. It connects all sales and channels and passes information from each order.

(C) Magento Retail Commerce is designed to create engaging and relevant experience in the retail environment. Some of its best features under this retail suite are associated task management, full catalog access and improves customer engagement.

(D) It provides community edition to explore the flexibility of the Magento eCommerce platform.

An Introduction to WooCommerce

WooCommerce is a popular open source eCommerce platform available on the internet for WordPress users. It brings in a number of plugins and themes to cherish WordPress experience to its users. It provides complete control to both store owners and developers.

Over 380,000 online retailers adopt WooCommerce. It is used by high traffic websites and has thousands of active installation up till now. This platform gives a great shelter to upload and categorize the unlimited number of products. It enables the users to search for best sellers, filter by category, put reviews, or search by product name.

Here are some of its highlighted features:

(A) WooCommerce combines seamlessly with WordPress, making it an obvious choice for WordPress users and connecting to the ever increasing WordPress ecosystem.
(B) The platform supports to sell anything and everything across the globe.
(C) This platform helps to scale as your business flourish.
(D) It gives complete control to your business by holding your data independently by any third party software platform.
(E) Sucuri audits WooCommerce, an industry leader in plugin security.
(F) It has documentation for topics like themes, extending, third-Party Plugins, cookies of WooCommerce, SSL and HTTPS.

So now that you have a clear idea about both the platforms. Let’s discuss the similarities of both the platforms in detail.

Similarities between Magento and WooCommerce

1. Open Source
Magento and WooCommerce both the platforms are open sources. It denotes that if anyone seeking to develop a website on any of these platforms one should get the original code and can proceed with the same. It is for this reason both the platform has large communities which provide a base for appreciation.

2. Cost of Usage
Both the eCommerce platforms are free to use initially. There’s no subscription fees or any hidden costs. That means the project costs are probably down. For example, if you want to customize the branding of your website, a website owner needs to unlock it via plugins.

3. Self-hosting
Both the platforms are self-hosted. If anyone needs to develop an eCommerce website, you can build it in few clicks. However, the customization options are limited.

4. Supported with powerful security 
If you see, it is found that both the platforms powers 40% of the eCommerce websites on the web. Both are enriched with powerful security, features, and excellent support. Both the platforms allow to upload an extensive range of products and manage them effectively.

How both are different

1. On the basis of Features
Magento is specially designed for eCommerce and carries excellent content management system. It has a huge collection of features and functions. Features like cross or up selling, product comparisons, etc make Magento powerful. Its excellent dashboard allows to put multiple online stores together which helps to manage multiple websites at the same time. All in all, we can say Magento scales incredibly well, and is accompanied with a variety of features.

WooCommerce is a framework which serves WordPress users largely. However, it does not mean it has few options. One can upload and categorize an unlimited number of products and can add media to the product page. One can add reviews and filter by categories via WooCommerce features.

2. Usage
Nike, Samsung, and many other global brands are associated with Magento. It repays you many times over after you associate with it. It comes with an easy interface, tutorial videos for learning its usage and documentation. It has a full installation wizard too.

WooCommerce is perfect for beginners. WordPress is easy to use, and it acts as its extension. It’s hard to hire Magento developer than WordPress developer because few companies are offering it. WooCommerce is just about adding the plugins. So, one needs to install Magento extensions carefully. It is recommended to use dedicated servers or a cloud plan for your Magento portfolio. You can easily add compare products, add discount codes, sell your products and what not!

3. Cost
Initially, both the platforms are free of cost. You can simply download and get started. But as you will use them, you will find it has certain features which are essential for your business growth and can only be obtained by payment. WooCommerce is limited to the basic options, and one needs to buy plugins and extensions to build its online store. 
While, Magento offers a variety of features after payment. This it also requires more maintenance and operating server power.

So, if we see purely on the basis of costs the initial cost associated with Magento is little higher, but it hardly matters if you are looking to meet your long business goals. Does the extra features of Magento over WooCommerce be wasted? Rather think this way that you saved lot of money in shifting your website to Magento platform later.

Over to you

Magento tends to be best used for larger businesses or agencies who are managing websites on behalf of their clients. It is scalable and is riched with more basic features. WooCommerce through WordPress is best suited for small online eCommerce businesses houses. It increases the sales as the business grows.

But on the basis of above write up one thing is sure that Magneto is specifically for e-commerce retailers. It has great scalability for handling massive projects for the clients who works in providing best IT solutions. For best results you look for best Magento Developer and take a smooth ride towards success.