Kinetic Typography 2.0

Kaitlyn Bajakian
Sep 2, 2018 · 4 min read

Audio: It’s Always Sunny in Philadelphia
Season 10 Episode 6 — “The Gang Misses the Boat”
Audio Clip

Audio Script

Dennis: Now, are you a sportsman? Because you look very fit
Man: Oh, I ski.
Dennis: You ski?
Man: Yeah.
Dennis: Oh, excellent — love skiing — Yeah.
Dennis: Do you travel a lot?
Man: For work, yeah.
Dennis: Europe? Eastern Europe?
Man: Uh, all over, really.
Dennis: And I assume you’ll be taking the car with you on these trips?
Man: Me? Oh, no — No, no, no.
Man: I’m-I’m looking for something for my daughter.
Dennis: Your daughter?
Man: Yeah — You know, safe, slow vehicle — Good starter car.
Dennis: Starter car.
Man: That’s right.
Dennis: I have contained my rage for as long as possible but I shall unleash my fury upon you like the crashing of a thousand waves! Begone, vile man! Begone from me! A starter car? This car is a finisher car! A transporter of gods! The golden god! I am untethered and my rage knows no bounds!

Mood Boards

Concepts

Dennis tried to catch a boat by driving into the water. He then wanted to sell the car (that is still in the water) so he didn’t have to pull it out himself. A second man comes to Dennis interested in the car. The man wanted to buy the car for his daughter and that enrages Dennis.

Type

(left) selection of possible font | (middle & right) test font combinations *red shows no*
(left) further narrowing down | (right) final narrow, bottom four are final font combos *red shows no*

Color

(left) possible color combinations | (right) compare color combination with font combinations
Style Frames 1A
Style Frames 1B
Style Frames 1C
Style Frames 2A
Style Frames 2B
Style Frame 2C
Style Frame A Colors + Style Frame B Font

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