Tech entrepreneurs often inhabit a very narrow demographic, and they often scratch their own itch or solve problems they see around them.

Because of that, there are a disproportionate amount or productivity and dating apps out there. These problems that a majority of entrepreneurs have I call “surface problems”.

With good timing and a novel approach, there is a lot of money to be made, but you’ll have to deal with a ton of competition.

The alternative to solving surface problems is to solve… you guessed it… “sub-surface problems”.

These are problems you can’t know about without being an insider…


While reflecting on the past year, I realized I had spent a lot of time with people I didn’t enjoy spending time with.

It sucked for both parties, and it stole time I could have invested in people that matter.

It became very clear to me why this had happened after making three lists.

On the first list, I wrote down all the people that played a role in my life.

On the second list, I grouped the same people in three tiers, based on how much they mattered to me.

On the third list, I grouped them based on…


There are exceptions to this, but very rarely do others judge you based on single traits.

You don’t hear a lot of people say “That girl has a weird haircut, so I don’t like her as a person.” or “That guy has a weird laugh, so I don’t want to hang out with him”.

People look at you as an entire package. Personality, appearance, social circle, the whole shebang.

This might be obvious, but why is to so common to judge ourselves based on single traits?

Note: Keep in mind that I’m not talking about people who judge others on traits like race or gender, that‘s a separate issue. I’m simply talking about how others see you on a daily basis.

For more thoughts like this, follow me on Instagram.


In my first job, my boss passed down an insight I’ll never forget:

“No one cares if you fail, they just care about your rate of improvement.”

If your rate of improvement is acceptable, why should they care? Everyone fails, and given enough time you’ll eventually be where they want you to be.

Problems arise when people can’t trust you to improve. That’s what breaks opportunities and relationships, not failing itself.

In my opinion, this is the difference between someone failing poorly and someone failing well.

Here are four traps I’ve found that erode that trust:

  1. Avoiding responsibility If you…


If you want someone to take a particular action, remove as many steps needed to take that action as you can.

When booking a meeting, instead of saying “When are you available?”, say “I’m available between 1–3pm, let me know a time between those intervals that work for you and I’ll send you a calendar invite.”.

By front-loading the work you remove friction. Not only are you showing respect for their time, but you’re also increasing your chance of the meeting happening.

What actions do you want your boss, friends, or clients to take? Are you adding friction you could easily mitigate?

For more thoughts like this, follow me on Instagram.


If you’ve ever done a project on your own, you know that motivation follows an oscillating pattern.

Some days are glorious, others are shit.

Depending on your situation, the valleys can get so deep you eventually throw in the towel. Here’s how that typically looks:


Are you ready to give up?

Do you want to quit your job, or drop that side project which isn’t going anywhere? Great, then I have good news for you.

About two years ago I was in your exact position. The company I work for went through a round of lay-offs and I was moved to a role I wasn’t happy in. Ready to jump ship, I was pondering my next move.

During that time I happened to attend a book signing with Eric Ries at the famous Strand Book Store. …


We scraped all the coliving directories online and uncovered some interesting data about the industry. For the full list -> click here.

It’s only the beginning of the year, but already, 2018 looks set to be a year of growth for the co-living industry.

In 2017 we saw an increase in investment into co-living spaces the world over, from Sweden to Japan, and now — in 2018 we’re excited to see the fruits of last year’s labour.

To shed some light on the current state of co-living, we decided to scrape the web and gather data on all the co-living…


A teardown of co-living and why I think it’s striking a chord with nomads.

At the tail end of 2017, The Guardian posted an article with the headline “Silicon Valley thinks it invented roommates. They call it ‘co-living’”.

The TL;DR is: Just because Silicon Valley takes an existing idea and privatize it, doesn’t make it something new.

It didn’t seem like the author had a personal vendetta against co-living, it probably just happened to be an example she used to explain a bigger point. But when I read the article it struck me that I don’t think everyone gets co-living.


Since I’ve used an embarrassingly amount of time designing and iterating my packing list, I thought it was time to do my civic duty and share it with the world. What you see here is everything I own (except for a few things I have in a storage unit back in Norway) which snuggly fits inside my carry-on backpack that I travel with full-time.

Everything wrapped up in a 12kg (26pound) carry-on backpack, without feeling like I’m compromising on anything.

Here is the list:

  1. Macbook pro 13"
  2. The Roost Stand
  3. Apple Magic Keyboard
  4. Bellroy card sleeve (wallet)
  5. Logitech Master Mouse

Kalle Moen

🇳🇴 Norwegian entrepreneur // Co-founder of www.managedbykin.com — property management software for co-living //📍 Lisbon

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