“Design research both inspires imagination and informs intuition through a variety of methods with related intents: to expose patterns underlying the rich reality of people’s behaviors and experiences, to explore reactions to probes and prototypes, and to shed light on the unknown through iterative hypothesis and experiment.”
By 2003 a selection of universities across Europe and Carnegie Mellon in the states began teaching service design to students. The rise of service design, and their emerging methodologies that focused on complex problems creat…
…cipe, a new arrangement of the living room furniture, or a new lay tour of a personal web page. […] So design thinking is something inherent within human cognition; it is a key part of what makes us human.”