Back in 2012, I coined the phrase “Nickelback Syndrome.” What that means is that if we see a lot of people love or hate something on the internet, we take the same position they do because we want to be accepted.
The Science Behind Why We Hate Adam Sandler
B.J. Mendelson

I would like to see this backed up by data. The political, inverse version of this is called The Bradley Effect, where is was hypothesized that people were afraid of saying they’d vote against Tom Bradley for racist reasons. It’s been proven false.

I suspect this is false for similar reasons.

Love your work, loved SMiB.

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