Karen JohnsoninBHIVEBHIVE 2020 Look Ahead: 5 News Experience GoalsFrom in-depth discovery interviews to live prototype feedback, over the course of 15 studies, 5 audience surveys and 4 experiments…Feb 27, 2020Feb 27, 2020
Karen JohnsoninBHIVEBloomberg Work Wise puts big-picture insights from today’s professionals to workBHIVE Case Study: Designing a news product experience that responds to the needs and ambitions of those navigating their way to career…Oct 3, 2019Oct 3, 2019
Karen JohnsoninBHIVEProject Amplify: We asked people how they engage with Bloomberg news content.If you want to build a valuable product, start with getting to know the people you’re designing for. What do they like? What are they like…May 14, 2019May 14, 2019
Karen JohnsoninBHIVETripling social shares: How audience insights drive Bloomberg.com’s mobile engagementBHIVE Case Study: Designing an article experience for social audiencesMar 18, 2019Mar 18, 2019
Karen JohnsoninBHIVEEvolving with audience in mindTicToc Case Study: What we’ve learned and what we’ve done in our first year of design researchJan 31, 2019Jan 31, 2019
Karen JohnsoninBHIVEHow Bloomberg Media’s BHIVE team keeps users at the centerFollowing the news goes far beyond checking the box of staying informedDec 13, 20182Dec 13, 20182