For companies to build teams and products reflective of the world we live in, we must get diversity and inclusion right. To do this, it’s imperative for companies to focus on and deeply invest in redesigning their organization’s culture. It’s an enormous challenge, and it’ll take time, but it’s the only way to tackle an issue that’s deeply ingrained in our society. How do we develop new unbiased hiring strategies to attract diverse talent? How do we then ensure we retain and develop that talent and enable our teams to thrive? Are current diversity and inclusion initiatives working? …

Many designers dream of working for an industry-leading brand, designing products that are being used by millions of people every day. In environments like this, there are a lot more resources to tap into and constant opportunities for skills and learning development. You may get the chance to specialize, learn on the job, and access all kinds of internal education, try out new technologies and tools, and even get a mentor to guide you through the new experience. Working in-house can help you stretch yourself creatively, and learn to work more effectively and collaboratively, ultimately making you a better designer.

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Some stereotypes about working in-house, however, may prevail. Designers could feel overwhelmed, especially in the beginning, and worry that their work won’t get noticed or have real impact. Working in-house can also feel disillusioning, and designers may get frustrated thinking their ideas can’t be executed. …


Kari Norder

Kari Norder is responsible for design thought leadership initiatives at Adobe, including the Design Circle program and scholarship initiative.

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