Karishma RajaratnamWant more Qualified Leads from PPC? Create friction in your SaaS sign-up experience.At Chargebee, the last few months of ideation around Pay Per Click Marketing (PPC) have been focused around one single theme: growing the…Apr 29, 20181Apr 29, 20181
Karishma RajaratnamWhy I Quit My Thriving Small Business To Join A Successful SaaS StartupWhen I graduated with an MSc in Social Cognition, a degree that was anything but mainstream back in 2013, I didn’t have a plan. Like most…Apr 14, 20161Apr 14, 20161