Part 2: The art of segmentation

This is part rant, part treatise on common mistakes I see with marketing strategy at high tech companies in the time I have spent in Silicon Valley. This started…

Part 1: Lack of an understanding of…

My learning from book number 4 for the year.. Success equation by Michael Mauboussin.. Absolutely one of my favorite books and a seminal book on the concept of skill and luck and how to think about it for better decision making…

My 3rd book finished for the year — Have fallen behind due to work demands but pleased to have finished reading a well written and thought provoking book. The book was “How will you measure your life” by Clayton…

I am pleasantly surprised to be ahead of the pace I set in completing my second book with 10 days left in the month

This book review: Positioning: the Battle for your mind by Al Ries and Jack Trout