Kate Collinson – Medium

Kate Collinson

Kate Collinson

Is your store really prepared for GA4? 3 things to check before July.

Spotted this fear-inducing countdown?

May 9, 2023

Is your store really prepared for GA4? 3 things to check before July.

May 9, 2023

Kate Collinson

3 ways to use GA4 to help your eCommerce store grow

So you’re setup on GA4. But are you using it? If you’re not, here are 3 ways you can start gaining insights to boost your revenue.

Jan 25, 2023

3 ways to use GA4 to help your eCommerce store grow

Jan 25, 2023

Kate Collinson

Universal Analytics is shutting down — here’s what you need to be doing right now

This is not a drill. Last Friday, Google emailed us all with a reminder that Universal Analytics (‘UA’) will be sunsetting on 1 July 2023…

Nov 14, 2022

Universal Analytics is shutting down — here’s what you need to be doing right now

Nov 14, 2022

Kate Collinson

4 Reasons You Should Be Moving To Google Analytics 4 Now

Google released their latest version of Google Analytics in October 2020 and called it GA4. None of us took much notice — we don’t have…

Sep 5, 2022

4 Reasons You Should Be Moving To Google Analytics 4 Now

Sep 5, 2022

Kate Collinson

The 7 Most Important New Features Announced At Shopify Editions

Shopify Editions went live last week, announcing a host of new and coming soon features along with a super high-tech animated…

Jun 27, 2022

The 7 Most Important New Features Announced At Shopify Editions

Jun 27, 2022

Kate Collinson

5 Common Questions about GA4 and your eCommerce store

I asked a few clients and colleagues what their top questions on GA4 were and I’m here to answer them for you, in a short read.

Jun 21, 2022

5 Common Questions about GA4 and your eCommerce store

Jun 21, 2022

Kate Collinson

Google Analytics 4: How to setup on Shopify (the right way)

Lately it seems digital marketers can’t catch a break — now Google has recently announced that they will be sunsetting Universal Analytics…

Mar 23, 2022

Google Analytics 4: How to setup on Shopify (the right way)

Mar 23, 2022

Kate Collinson

Kate Collinson

eCommerce Growth Marketer from Melbourne, Australia. Loves travel, music and good wine. www.choruscollective.co

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