Is your store really prepared for GA4? 3 things to check before July.Spotted this fear-inducing countdown?May 9, 2023May 9, 2023
3 ways to use GA4 to help your eCommerce store growSo you’re setup on GA4. But are you using it? If you’re not, here are 3 ways you can start gaining insights to boost your revenue.Jan 25, 2023Jan 25, 2023
Universal Analytics is shutting down — here’s what you need to be doing right nowThis is not a drill. Last Friday, Google emailed us all with a reminder that Universal Analytics (‘UA’) will be sunsetting on 1 July 2023…Nov 14, 2022Nov 14, 2022
4 Reasons You Should Be Moving To Google Analytics 4 NowGoogle released their latest version of Google Analytics in October 2020 and called it GA4. None of us took much notice — we don’t have…Sep 5, 20221Sep 5, 20221
The 7 Most Important New Features Announced At Shopify EditionsShopify Editions went live last week, announcing a host of new and coming soon features along with a super high-tech animated…Jun 27, 2022Jun 27, 2022
5 Common Questions about GA4 and your eCommerce storeI asked a few clients and colleagues what their top questions on GA4 were and I’m here to answer them for you, in a short read.Jun 21, 2022Jun 21, 2022
Google Analytics 4: How to setup on Shopify (the right way)Lately it seems digital marketers can’t catch a break — now Google has recently announced that they will be sunsetting Universal Analytics…Mar 23, 2022Mar 23, 2022