Friends,

This month I’ve been approached by at least two different companies promising to pick out the perfect corporate gifts for my clients, taking the task so thoroughly off my plate that I wouldn’t even have to know what I’d sent.

In a sense, this is appealing. Of course, I…

Because your parents can only buy so many copies of your new book.

Every author believes their book is going to change the world. This is quite an exciting thought. And although they wouldn’t admit it aloud, most authors also believe they will become rich (or at least comfortably well-off) in the process. This too is quite exciting.

The numbers, sadly, suggest otherwise…

The ‘Pivot to Video’ Was An Expensive Failure. Will We Make the Same Mistake with Podcasts?

Almost nobody wanted the Internet to “pivot to video.” It has been an utter disaster. Surely we have learned our lesson, right?

Well…

The year is 2019, an ad blocker effective against inline video…

Kate Gardiner

Founder of Grey Horse, a feminist communications firm. Stuff in NY / Horse in Wisc. / Body on a plane. Think big.

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