Sleeping DonutinDonut LabCo-branded integrations in mobile games. What are the entry points?Cobranded content is an effective way for two brands to collaborate and provide players with a unique experience.Jan 26, 2023Jan 26, 2023
Sleeping DonutinDonut LabEARLY RETENTION, or what players wantMobile game development is all about metrics! And retention is the most important one.Dec 14, 2022Dec 14, 2022
Sleeping DonutinDonut LabDARK HORSES OF GAME DEV. Why is QA more important than you think?Who on the team can take on the role of a liaison between departments? Of course, the QA!Dec 9, 2022Dec 9, 2022
Sleeping DonutinDonut LabTIKTOK WITHOUT TIKTOKERS: How to promote a game from zero to 60K subscribersFind out how we opened the Donut Punks delegation on one of the most popular social networks, and which of the punks has become the big…Nov 23, 20222Nov 23, 20222
Sleeping DonutinDonut LabOn the razor’s edge. How to make a mobile game interfaceWe would like to share the process of creating a title screen for our debut game Donut Punks.Oct 10, 2022Oct 10, 2022
Sleeping DonutinDonut LabWHY ARE THEY ALL YELLING? Let’s figure out why mobile game icons look alarmingly alikeIf you were wondering why they’re so similar, we’re ready to share our observations and also tell you what store listing has to do with it.Sep 29, 2022Sep 29, 2022
Sleeping DonutinDonut LabUsing reskins. Why is content recoloring acceptable?How we stopped worrying and fell in love with reskins.Sep 13, 2022Sep 13, 2022
Sleeping DonutinDonut LabDonut Punks was released for iOS and got downloaded over 1 million times!Donut Labs is proud to announce the global release of its MOBA shooter game, Donut Punks, on iOS.Sep 7, 2022Sep 7, 2022
Sleeping DonutinDonut LabWhat is a creative ad?We talk about one of the most efficient ways to promote games without investing millions in marketing.Aug 23, 2022Aug 23, 2022
Sleeping DonutinDonut LabHow to distinguish a worthy job from digital hard labor?An epic longread about how I, after spending 5 years in gamedev, rebooted my experience and found something new and amazing.Aug 2, 2022Aug 2, 2022