Katerina Karamallaki – Medium

Katerina Karamallaki

Katerina Karamallaki

How to start a creative studio from a first time founder.

We started a design and events company. In 2020. Here’s a few things we learned.

9 min readOct 9, 2020

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How to start a creative studio from a first time founder.

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Katerina Karamallaki

How to improve your employer brand

The success of your business hinges on the relationships you build with your employees.

5 min readJul 20, 2020

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Katerina Karamallaki

What we learned by starting a business during a global pandemic.

There are many things you are not prepared for when starting a business. A global pandemic is one of them.

5 min readJul 20, 2020

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What we learned by starting a business during a global pandemic.

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Katerina Karamallaki

What do we do now?

“I know I’m supposed to hate humans, but there’s something about them. They don’t just survive. They discover. They create.” — Remy

8 min readApr 2, 2020

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What do we do now?

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Katerina Karamallaki

The era of Authenticity

‘Authenticity’ is not a sticker you can slap on your brand, you need to go beyond dressing the surface.

4 min readFeb 3, 2020

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The era of Authenticity

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Katerina Karamallaki
in
UsabilityGeek

Design for good; The social responsibility of designers

I like to believe that as designers we want to make the world a better place. ake…

5 min readOct 28, 2019

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Design for good; The social responsibility of designers

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Katerina Karamallaki
in
MyTake

Brands must think about their end-to-end experience

How can brands build meaningful experiences that transcend digital and physical touch points.

4 min readOct 7, 2019

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Brands must think about their end-to-end experience

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Katerina Karamallaki

Katerina Karamallaki

Creative Director and Co-founder of Casual Business, a creative consultancy focused on branding and events www.casualbusiness.com

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