Katie ElliottinMobile Discoveries3 Ways to Optimize Your Mobile App UX for User RetentionAs competition heats up in the mobile app market (there are nearly 2.5 million mobile apps available on Google Play), brands are…Aug 28, 2019Aug 28, 2019
Katie ElliottinMobile DiscoveriesHow Major Coupon Apps like RetailMeNot and Ibotta Drive Mobile EngagementMost consumers barely have time to do their weekly grocery run, let alone scour the Internet and local papers for coupons. So it’s no…Aug 14, 2019Aug 14, 2019
Katie ElliottinMobile Discoveries4 Reasons Mobile Apps are Driving the Car Buying GameBuying a car can be a time-consuming and overwhelming process: countless trips to dealerships, printing out stacks of car reports, and…Aug 8, 2019Aug 8, 2019
Katie ElliottinMobile Discoveries5 Mobile Resale Apps Fueling the Side Hustle EconomyRemember the days of Tupperware parties and Mary Kay makeup consultations? Now, there’s a whole economy of so-called “side gigs,” with…Aug 5, 2019Aug 5, 2019
Katie ElliottinMobile Discoveries4 Brands That Are Winning in the Mobile Casino App IndustryMobile users are coming in packs, with 70% of all online gambling transactions now made via mobile.Jul 30, 2019Jul 30, 2019
Katie ElliottinMobile Discoveries4 Trends Driving Mobile Growth in the Travel & Lodging IndustryThink about the last time you traveled, whether it was a quick work trip or a weeklong vacation. How many mobile apps did you use to…Jul 22, 2019Jul 22, 2019
Katie ElliottinMobile DiscoveriesThe Benefits of Virtual Doctor Appointment Apps.We’ve all been there- it’s Friday afternoon, and your throat is itchy, your sneezing (a lot), you feel flush, you know you’re coming down…Jun 24, 20191Jun 24, 20191
Katie ElliottinMobile DiscoveriesGEICO Mobile App Features That Everyone Can Use.Over the past four years, GEICO — the second largest auto insurance agency in the US — has ranked highest overall on the Dynatrace Mobile…Jun 20, 2019Jun 20, 2019
Katie ElliottinMobile DiscoveriesAugmented Reality and Mobile AppsAugmented Reality (AR) made an explosive debut in 2016 when the popular Pokemon Go mobile game introduced AR to the masses. The game was…Jun 19, 2019Jun 19, 2019
Katie ElliottinMobile DiscoveriesUsing Mobile Apps To Search and Apply for Jobs.Job board apps can be used for a multitude of tasks when searching for new opportunities. Job apps allow you to create and upload resumes…Jun 10, 2019Jun 10, 2019