Katie HeitDesign Scandals of 2010: Gap Inc.’s Logo RebrandIf we’re talking about company rebranding issues it’s almost impossible to leave out the Gap Inc. rebranding scandal of 2010. Think about…Dec 9, 2018Dec 9, 2018
Katie HeitIOS CM 2018 UPDATE: Apple’s Need for Content Marketing Update.When it comes to content marketing, Apple has set the bar outrageously high. Their branding techniques are among the first to focus on the…Sep 25, 2018Sep 25, 2018