Maximizing Author Event Presentation

Authors who make a professional presentation at an event are more likely to have a successful outcome

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Authors can attend spectacular events when they pay attention and put themselves out there.

However, booking events isn’t enough to seal the deal. The key to a successful event is planning and following through on your materials and presentation.

Putting yourself in your reader’s shoes and planning what they would value the most will get you far.

How should your event space look?

At larger events, it can be overwhelming for attendees to look at all the vendors and truly see what they have to offer.

This is why authors want to create an inviting atmosphere that isn’t overwhelming to guests.

Consider having:

• A tablecloth (preferably reusable) to give your table a professional look
• List of book prices and how they can pay
• Freebies for readers to take
• Bags for customers to place their items in
• QR codes

Let’s dive a little deeper

How they can pay