Storytelling in marketing
Buffer
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Your point 9, “Pixar’s award-winning formula”, was actually devised by playwright and improviser Kenn Adams. It’s called the Story Spine. And there’s a final important sentence: “And, ever since then…”.
See http://www.aerogrammestudio.com/2013/03/22/the-story-spine-pixars-4th-rule-of-storytelling/ — scroll down to “Building Stronger Stories With 7 Sentences”. In the comments, Kenn Adams explains how he came up with the structure.
And see Kenn’s blog post, “Back to the Story Spine”
See http://www.aerogrammestudio.com/2013/06/05/back-to-the-story-spine/

A single golf clap? Or a long standing ovation?

By clapping more or less, you can signal to us which stories really stand out.