United’s problem isn’t PR. It’s soul.
In his initial response to Sunday’s deplorable corporate behavior on United Flight 3411…
We don’t talk about structural change very often in the US. Instead, the business press focuses on profit, loss, and historically-unsustainable-ROI-as-an-imperative.
See The Age of Unreason by Charles Handy. I picked it up in a Singapore bookstore in 1991-ish. It was published in 1989.