Kerri WilliamsTo Be a Consultant…Or Not To Be?I’ve been itching to write again but have really struggled with WHAT to write — some days I feel like all the good stuff has been done…Dec 10, 20231Dec 10, 20231
Kerri WilliamsAn Incomplete Guide to Community Feedback“Community is where ideas go to die.” — Actual quote from a former colleague.Sep 22, 20231Sep 22, 20231
Kerri WilliamsThe Real Starting LineThis is part 3 of a series sharing my experiences in supporting the launch of a truly integrated digital customer experience. Links to the…Aug 23, 2023Aug 23, 2023
Kerri WilliamsWhy do some Communities fail?This one was spurred by my dear friend Jenny Weigle as she shared the unfortunate news that the AthletaWell Community announced they would…Aug 15, 20231Aug 15, 20231
Kerri WilliamsSo you want to be a Manager…Having led people now for more than 5 years, one of my core approaches with my teams is to help them grow — in their role, out of their…Jul 26, 20231Jul 26, 20231
Kerri WilliamsA Different Kind of QuestFor many years now, there has been an interest in the idea of ‘gamifying’ experiences, particularly in the customer and Community space…Jul 19, 2023Jul 19, 2023
Kerri WilliamsA World without CommunityImagine a world where customer Communities don’t exist.Jun 26, 20232Jun 26, 20232
Kerri WilliamsA Step in the Right Direction: Success Measures & AnalyticsAs you set out on this journey, you need to have an idea where you’re going but even more importantly, you should know why you’re going…Jun 12, 2023Jun 12, 2023
Kerri WilliamsA Journey of 1,000 Miles: A Path to Digital Customer Experience IntegrationSeamless. Integrated. One-Stop Shop. These are all words that have been used to describe the ideal digital customer experience at one time…Jun 5, 2023Jun 5, 2023
Kerri WilliamsThe Evolution of a Community ProfessionalOver the past three decades, there have been some phenomenal shifts in the community world. Dating back to the early 1990’s, academics and…May 29, 20231May 29, 20231