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Kerry Yu
Kerry Yu

Kerry Yu

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From How I landed a job in UX Design at Google by Lola Jiang

There was this concept that blew me away, it was called the Network Effect, the moat that Uber, Airbnb, Facebook, Amazon are desperately building. The famous Google Design Challenge Pet adoption is a kind of Network Effect with both supply (shelters) and demand (pet seekers). There are many special tactics to launch different features in order to solve the chicken-egg problems and achieve the Network Effect.

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