It is amazing to see how broken #martech is: 
Companies are buying marketing tech without budgeting for the required talent to operate them.

Vendors are selling marketing technology as a magic pill that will change marketing forever.

Content marketers are then writing 7-deadly-sins-or-5-awesome-tips-that-will-change-your-life-forever blog posts to explain how it is actually a magic pill.

Vendors doing remarkable events with completely irrelevant speakers but with awesome parties and call their users “movement.”

It doesn’t work. We need a reboot to this whole way of thinking.

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